Tommy Hilfiger And Rafael Nadal Launch Global Brand Ambassadorship

If you around Bryant Park yesterday afternoon, you would have noticed a large group of people congregate in the middle of Bryant Park. Tuesday afternoon, Tommy Hilfiger hosted an exclusive celebrity tennis tournament in honor of Nadal’s two-year agreement to be the face of Tommy Hilfiger new underwear ad campaign. The 29-year-old is its brand ambassador for underwear and tailored clothing, including a new men’s fragrance, TH Bold. The celebrity filled event included Jane Lynch (star of Glee), Hannah Davis (SI Cover Girl), Martha Stewart, Chanel Iman, superstar SoulCycle instructor Akin Akman, Lake Bell, Noah Mills, and of course Tommy Hilfiger. 

“Because we’re so global now, Rafael Nadal resonates globally in most countries in the world. He also looks amazing in the underwear and the clothes,” Hilfiger told the fashion periodical.

Rafa faced off in several rounds of tennis with top models all dressed in custom Tommy Hilfiger apparel. Each time a team scored a point their opponents removed a piece of clothing, eventually unveiling the new Tommy Hilfiger men’s and women’s underwear designs.

Source: Tommy Hilfiger, Photos: Getty Images, AP

Posted by Up Close With Sam

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